If your business provides services rather than receiving customers at a fixed location — like cleaning, maintenance, mobile consulting, or event planning — Google offers a dedicated setup specifically for this case, called a "Service Area Business."
The Difference Between This and Fake Branch Listings
Attempting to register fake branch addresses in multiple cities directly violates Google's policies and can get your entire profile suspended. The correct, officially permitted approach is setting up "service areas" within a single genuine profile, specifying the cities or regions your service actually reaches.
How This Setup Works
When you set your business up as a "Service Area Business," you can hide your exact address from the public (if you work from home, for example) while keeping it registered with Google for verification purposes, and specify the list of cities or areas you serve. Google then shows your profile in search results specifically within those areas.
Don't Overdo the Number of Areas
A common mistake: listing dozens of distant cities hoping to widen reach. Google prefers realistic, geographically sensible area lists; an exaggerated list can weaken the profile's credibility rather than strengthen it. Only list areas you actually and regularly serve.
Diverse Geographic Reviews Reinforce Credibility
If you have reviews from customers in different cities within your declared service areas, this reinforces the credibility of the area setup itself with Google, showing you genuinely serve those areas rather than having listed them only in theory.
Conclusion
You don't need physical branches to show up in multiple cities, but you do need an accurate setup that reflects your real service scope — not attempts to game the rules that could cost you your entire profile.